The Lean Brand Lab is a two-day brand innovation accelerator designed exclusively to help startups focused on high growth discover the winning relationship with their audience.
Not a conference. Not a hackathon. Not a seminar. A True LAB.
In the Lean Brand Lab, you’ll be presented a unique experience mixing in-depth hands-on practical tools, real-time experimentation and hands-on mentoring to help you succeed in connecting with your audience.
If you’re ready to get off the "where do I get clients" roller coaster and prime your startup for organic growth, the Lab is for you.
Thousands of startups struggle to build passionate relationships with their audience. That’s because they spend way too much time and effort on things that simply don’t matter to their audience. The perfect logo, tagline, color scheme, or messaging will never win an audience over. Branding is so much more than that.
The winning relationship with your audience will come from a process of discovery.
Use innovation to develop and evolve the relationship with your audience
Design and run purposeful experiments to discover value in your branding strategy
Measure, test and build passion with your customers
Maximize resources, time, and efforts by eliminating wasteful activities in your intentional branding efforts
Hear from successful startups like Buffer, Code For America and Zesty.io about how they have used lean branding to build a passionate customer base.
Get hands-on, real-time experience putting the Lean Brand Stack (an exclusive set of tools) to work, creating tangible results based on brand innovation.
Unlimited and unfiltered access to Jeremiah Gardner, author of the bestselling book, The Lean Brand, and his team of Lean Brand practitioners.
Jeremiah Gardner is an author, speaker, lean brand practitioner, and bulldog lover. He helps startups, entrepreneurs and Fortune 500 organizations reframe the way they think about brand innovation, culture, and leadership. He is the author of The Lean Brand, the first book to apply lean principles to branding, is a sought after speaker, and has been featured in several media outlets including Lifehacker.com, The Guardian, Branding Magazine, and SayDaily. Reach him @JeremiahGardner